2009 April - Support for OpenX Source ad server by independent OpenX Source Specialist Erik Geurts

April 8, 2009 By Erik Geurts

OpenX version 2.6.5 released

It got a little bit snowed under by the unveiling last week of the new OpenX Ad Server version 2.8, but a new version of the 2.6 branch has also been released. This brings the most recent release there to version 2.6.5.

OpenX v2.6.5 contains fixes for 30 bugs and security issues and one new feature. Some highlights: AdSense click tracking was fixed after the change in Google’s URL for delivery those ads, some fixes for people running OpenX on PostgreSQL, and the API now supports adding or changing delivery limitations to banners. All details can be found here (warning: very technical!).

As always, when a security release is available, it is wise to upgrade existing systems as quickly as possible. Upgrading from any earlier version of OpenX 2.6 to this v2.6.5 is rather simple, since it doesn’t involve any database changes.

You can download OpenX version 2.6.5 from the releases archive.

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Filed Under: News Tagged With: bug fix

OpenX Ad Server v2.8 released

April 2, 2009 By Erik Geurts

OpenX Ad Server version 2.8 released: improved scalability and easy of use, new plugin framework and integration with OpenX Market, ad revenue optimization.

OpenX Ad Server version 2.8 was released yesterday. Tim Cadogan, OpenX’s CEO, made the announcement on the company blog, where he also detailed the most important news and key benefits of the new release.

With this new version, OpenX users get a lot of new opportunities and features. To name a few:

OpenX Ad Server 2.8 comes with the OpenX Market plug-in. OpenX Market is an auction based platform that enables site publisers to connect to participating advertisers in real time, and to show ads from the market if it is willing to bid over a floor price that site owners set.
The new software contains a plug-in framework that enables developers and third parties to add or change functionality in the core product, without having to modify that core.
Heavy users will notice that the new version employs a new form of storage for the raw ad delivery data, called bucket logging. It was developed to improve the scalability and performance of the software and result in a smaller database footprint.
The improvements to the user interface will help new users to get to grips with the software more easily, while experienced users will notice that it gives more control, better overview and easier work flow.

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